Tag Archives: steven shenk

GO Cruise great success!

Standard

babs rossberg, go cruise, go foods

“It is exciting to reward so many families who are giving so much to help others. GOFoods teaches American families to serve, save and share food to help themselves and others,” said Brad Stewart, President of GOFoods Global. “Every 10 meals shared result in 1 meal being giving to local food banks. Whether you have a family to feed or a great cause to champion you can help people eat and raise funds with our healthy, nutritious GoFoods Global food meals.”

GOFoods Global guests will enjoy a 5-day Carnival cruise which goes from one sunny tropical isle to another in the glittering turquoise seas of the Western Caribbean. Families who have worked hard to share the message of easy-to-fix, healthy, meals will enjoy 5 days of swimming, snorkeling, and strolling pearly white-sand beaches and romantic nights beneath the twinkle of clear, starry skies at locations including Key West, FL, Grand Cayman Islands, and Ochos Rios, Jamaica.

Families have found that GoFoods meals can help save them time and money, especially in today’s difficult economy. Because food is a product that everyone needs, GOFoods uniquely offers clean, healthy, easy-to-make gourmet meals that come in portable pouches helpful to a variety of lifestyles—busy college students needing a faster nutritious meal, mothers looking for a quick dinner option that doesn’t involve fast food, families wanting to purchase long-term storable reserves for the future. GOFoods allows everyone to take control of their future and feed their freedom, physically and financially.

About GOFoods Global:
GOFoods’ mission is to feed and prosper the world by serving, saving and sharing relevant, easy-to-prepare meals and beverages for on-the-go-lifestyles that encourage people to eat nutritiously and spend time together, while enjoying natural mouth-watering meals that taste as good today as they will in 25 years. Founded by nationally known and 30-year-food-reserve veterans Steve Shenk and Barbara Rossberg the Utah company provides natural, cleaner ingredients that change the way people look at extended shelf-life and daily use food in the twenty-first century. Learn more at http://www.gofoodsglobal.com.

The qualification period for this year’s cruise ended on June 30, 2012. If you didn’t qualify to join us this year, don’t worry – GO Cruise II is already in the works for next year and we will let you know the details soon.

Advertisements

The Little Known Causes Behind Rising Food Prices By Steve Shenk

Standard

Steve Shenk, noted food expert, is an educator, corporate executive, and philosopher, with forty years as a successful entrepreneur in the food industry.

The cost of food has been rising dramatically over the last year and while the obvious doesn’t need to be pointed out, a voice of warning needs to be raised so we can understand the contributing factors to the problem. By becoming aware of the different “levers” that affect the price of food, one can read the news with a more discerning eye and understand the real truth beneath the sanitized information given us in an attempt to lull and pacify us so we won’t do anything. By educating and preparing yourself, you empower yourself to predict your own future—a future that affords you peace of mind.

Right now, there are three main contributing factors to why the price of food has gotten out of control. While you may be able to do little about the factors themselves, when understood, you can create a strategy so as not to be held hostage by their effects.

The price of oil and fuel is a major cause of food price increases and one of the most volatile. Differing ideologies, terrorism, and just plain greed cause the price of oil to jump in an instant. In fact, Iran’s recent retaliation for recent U.S. and EU sanctions is driving an oil price increase that already has 2012 starting off with some of the highest gas prices we’ve seen for this time of year.
Due to the transportation costs associated with making and moving your food, it makes sense that as soon as gas prices rise, food prices will be close behind. In fact, if you chart food and oil prices together, you will see that they march in step with one another.

While you can’t control the price of oil, you can anticipate how turmoil on the other side of the world will impact your food budget.

Another contributing factor to rising food prices is the worldwide famine. Droughts and floods have decimated food crops the world over. China and India are buying up food and farm land at an alarming pace in the wake of their recent crop failures. Add to this the fact that commodities markets can manipulate global prices for their gain and you can see how a global food problem impacts what you buy at your corner grocery store.
Now you may think that U.S. farmers would benefit from their crops being sold for top dollar overseas, but as you’ll see in a moment, there is only so much land to farm with and if it is used for other purposes than growing food then the benefit of exporting isn’t fully realized. What else would farmers be using their land for? That brings us to our final factor.

Ethanol production takes away farmland that benefits food production and contributes to a vicious cycle that most of us are unaware.

Ethanol, which is made from agricultural feed stocks, is used as a biofuel additive for gasoline with the intent of holding rising gas prices at bay. At first take, addressing rising gas prices appears a noble endeavor, but by understanding the cause and effect relationship inherent in the overall process, one can easily see how quickly this program accelerates the food price problem.

Put quite simply, the government subsidizes farmers to grow corn for ethanol. These government subsides make it so it isn’t cost effective for farmers to grow corn for cattle feed. The reduction in supply of cattle feed pushes up the demand for feed not only raising the price of feed, but the cost of beef. With the price of feed rising, the government must then provide more subsidies to farmers to keep them from making the switch away from growing corn for ethanol production. This raises the cost of ethanol and by so doing the cost of gas. And as we’ve already stated, as the cost of fuel rises so does food. As you can see the government’s plan to solve one problem—fuel costs—has not only exacerbated it, but contributed to another ongoing problem—rising food costs. (Something that is on par for most government programs.)

So with rising fuel costs caused both at home and abroad and the world community pulling on our food production resources, it may feel as if our hands are tied. Fortunately, there is something you can do.

By buying food today at current prices, you are able to “freeze the market” in time. Price increases that will come won’t affect you because of your stock on hand. You are hedging against tomorrow’s food prices. You are also buying insurance for the “perfect storm” when all three factors explode at once. When this happens—once again, not a matter of “if” but, “when”—you will see a scenario where your grocery store will be limited to what is on hand. And once that supply is gone, it is gone. The food you have stored will enable you to be free of the effects of lack of supply and rising prices.

So be informed. Continue to educate yourself so you not only know, but understand what is happening in the world. As you can see, it really is a matter of life and death.

About Contributing Writer, Steve Shenk:

Steve Shenk, noted food expert, is an educator, corporate executive, and philosopher, with forty years as a successful entrepreneur in the food industry. His expertise and leadership on food safety issues have positively impacted the lives of thousands with a prevention-based strategy to ensure the availability, price and safety of food. Steve is also presently heard almost any day of the week across multiple radio networks as a guest of some of America’s most notable talk show programs. For more information please visit, www.gofoodsfoundation.org.